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PURLS (Personalized URLS)Influence direct can produce personalized urls or personalized web pages for your direct mail programs. Studies have shown that over 40% of individuals prefer to respond to their direct mail offers through the web. A personalized web page provides your prospects with the optimal web channel for response. Personalized web pages allow you to provide each prospect with their own web landing page. For example: www.influencedirect.com/andyriddle will be Andy Riddle's personal web landing page.
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