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Direct Mail Custom Branded Marketing Portal

Influence Direct recently launched another national corporate program utilizing it’s highly successful branded marketing portal.  Since 2016, Influence Direct’s marketing portal solution has allowed companies with a large corporate footprint to provide employees with approved marketing products to use in their marketing program for client retention and acquisition programs.  This solution allows marketers to produce materials[…..]

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2017 Postal Holidays

2017 Postal Holidays

Here is a list of days that the U.S. Postal Service will be closed. Post Offices will not be open and there will be no mail delivery on these dates. Please use this to plan ahead for your direct mail campaigns. We will send you multiple reminders leading up to these dates. 2017 Postal Holidays[…..]

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Mortgage Rates Still Low After Slight Increase

Mortgage Rates Still Low After Slight Increase

Rates may be on the rise, but it’s still a great time to refinance. Many of our clients have been sending out more direct mail lately due to these rates. “The most popular mortgage rose to its highest level since late June, after stalling for a month and a half near a record low.” says[…..]

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2016 Postal Facts

2016 Postal Facts

The post office has been around for over 2 centuries and has changed significantly. According to the Postal Facts 2016, they have over 490,000 career employees and over 214,000 vehicles and they processed and delivered over 154,000,000,000 pieces of mail. That’s right…over 154 BILLION PIECES OF MAIL! Their computer network is one of the world’s[…..]

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Direct Mail Is Not Dead

Direct Mail Is Not Dead

“Research shows that 41% of people over 65, don't use the internet at all. For marketers, that’s a huge segment that can't be targeted by email or social media.” says Scott Taylor in an article he wrote for the Huffington Post. A lot of people have been saying that direct mail is dead with all of[.....]
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Mortgage Rates Have Hit a New Low For 2016

Mortgage Rates Have Hit a New Low For 2016

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Mortgage rates have hit a new low for 2016 according Freddie Mac. This record low for the year matches the low from February 2015. "Low mortgage rates and a positive employment outlook should support a strong housing market in the second quarter of 2016" says Freddie Mac. 30-year fixed-rate mortgage (FRM) averaged 3.59 percent with[.....]
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2016 Postal Holidays

2016 Postal Holidays

Just a reminder of the 2016 USPS Postal Holidays. All USPS Locations will be CLOSED on the following days this year. Please use this to plan ahead for your direct mail campaigns. We will send you multiple reminders leading up to these dates. Friday, January 1 – New Year’s Day Monday, January 18 – Birthday[…..]

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New FHA Mortgage Insurance Rates

New FHA Mortgage Insurance Rates

Last week I posted a blog about the Federal Housing Administration (FHA) lowering its high fees for mortgage insurance. This was confirmed by Mortgagee Letter 2015-01 for FHA loans with case numbers issued on or after January 26, 2015. For the majority of buyers, the rate will reduce from 1.35% of the loan amount to[…..]

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FHA Mortgage Insurance Lowered Helps FHA Direct Mail

FHA Mortgage Insurance Lowered Helps FHA Direct Mail

According to the Los Angeles Times, on Wednesday January 7, 2015, President Obama said that the Federal Housing Administration will lower its high fees for mortgage insurance, a bid to encourage more purchases by first-time and middle-income home buyers. There has been an increase in FHA premiums since 2011. The increase has been in place[…..]

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2015 Postal Holidays

2015 Postal Holidays

Just a reminder of the 2015 USPS Postal Holidays. All USPS Locations will be CLOSED on the following days this year. Please use this to plan ahead for your direct mail campaigns. We will send you multiple reminders leading up to these dates. • Thursday, January 1 – New Year's Day • Monday, January 19[.....]
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